Social Media sets your business apart
Facebook, Twitter, Google Plus, Pinterest… social media is all the rage!
Social Media Marketing sets your business apart from the competition. The only problem is most people aren’t sure what they should be doing to use it effectively with their business. In fact, many people aren’t sure why they should be using social media in the first place.
If you feel this way, don’t worry: You’re not alone.
Webstract Marketing walks you step-by-step through the social media maze to show you the benefits it can give your business over the competition.
Depending on your business goals, Webstract Marketing identifies the best social media channel(s) for you to be using to interact with your fans and prospects. You are up and running quickly so you can leverage the power of social media yourself — or Webstract Marketing can run your business social media marketing campaign for you.
Social Media “Pay-Per-Click” Marketing
Six and a half hours. That’s how much time the average Facebook user spends per month on the site. And Facebook has a wealth of information on those people, like ages, genders, locations, and interests.
Instead of “hoping” some of Facebook’s billion-plus users find your company on the social media site, you can use pay-per-click ads to target your offer to your desired audience – and you control how much you spend.
Getting your message in front of the right people is a snap, and it’s similar to your search campaigns on Google and Bing. We’ll create your offer and select the right demographics (for example, males ages 18-34 living in Denver who like video games) to display your company in front of on Facebook. In your ad we’ll create a link to your app, Facebook Page, or your site. You can pay for every click, or, if you’re interested in branding, pay for impressions (people seeing your ad, not clicking on it).
Do you “Like” the sound of this powerful advertising opportunity? Let’s talk about it today.
How do I know if my Social Media is working?
There are many ways that we can analyze how a social media campaign is performing. But as a simple example, the below graph shows how we are able to see how a Facebook campaign is performing over time.
We are able to analyze posts from this Facebook Page, represented by the purple bubbles on the bottom line. Page posts are the simplest way to encourage people to talk about your Page. We also have insight on the people talking about this Facebook Page.
Represented by the green line, this is the number of unique people who have created a story about your Page in the last “X” amount of days. Getting more people talking about your Page is one of the best ways to reach more people.
And lastly, we can show you the total reach (the blue line). This is the number of unique people who have seen any content associated with your Page in the last “X” amount of days.
With all that said, to see some real examples of where Social Media has worked for our clients, check out these Facebook success stories.
Get Social with Webstract Marketing
Follow us on Twitter or like us on Facebook to learn more about social media. If you’re ready to see how we can help you with your business social media, call us today 855-201-5800 or contact us and we’ll help you out.